Overview:
The connected car is revolutionizing the
automotive industry. It brings together wireless connectivity, IP communications
infrastructure, middleware and applications to transform the driving experience.
Yet as the amount and the complexity of software inside cars increases, so too
does the need to update the software in order to provide new functionality and
perform software maintenance. To help streamline these activities, OEMs can use
proven firmware over-the-air (FOTA) updating technology to deliver software
improvements efficiently and reliably. Please join QNX Software Systems and Red
Bend Software as they present how the QNX CAR 2 application platform supports
the latest advancements in performing over-the-air software management and
application updates in connected cars.

Estimated
length:
1 hour, including Q & A.

Who should
attend:
This seminar will be of interest to automotive software
engineers and managers as well as consumer device makers who are involved in the
automotive industry.

Prerequisites:There are no prerequisites for this
session.

Presenters:
Andy Gryc,
Product Marketing Manager, QNX Software Systems

Andy Gryc has been a
software developer and designer for over 20 years, and is currently the
automotive product marketing manager at QNX Software Systems. Prior to joining
QNX, he worked as the lead embedded software architect for GM OnStar; designed
and implemented a speech recognition engine; and worked on software for palmtops
and notebooks.

Yoram
Berholtz, Director of Market Adoption, Red Bend Software

Yoram
Berholtz is the Director of Market Adoption at Red Bend Software, the market
leader in Mobile Software Management. Mr. Berholtz is responsible for working
with mobile operators and device manufacturers to help them increase and improve
their usage of over-the-air software updating. In addition, he has
responsibility for developing partnerships and go-to-market strategies in the
Automotive and Connected Device markets, and oversees the Red Bend Certified™
Interoperability program. Mr. Berholtz has experience in engineering, product
management and partner management with an emphasis on mobile communications
technologies, having worked at Motorola, Pelephone, ECI Telecom, Schema, Intel
and Marvell.