Not all touchscreen technologies are created equal. Tablets and smartphones currently on the market mostly incorporate projected capacitive touchscreen technology (“PCT” or “PCAP”) as it is the most advanced touch solution available today. However, such high-grade technology comes at a significant cost that incrementally increases by screen size, which is why the progress of PCAP market share has been limited to smaller devices. Until now, scaling PCAP to larger screen sizes, 24+ inches, has deterred many customers, but Elo is changing that with its latest generation of PCAP touch screens.