2014 Distributor Customer Evaluation Study: North America
UBM’s Global Distributor Customer Evaluation Study measures the pulse of electronics distributors to understand which organizations engineering, supply chain/procurement, and corporate professionals prefer and use. The study measures the brand strength and reputation of electronics distributors in North America, Europe, and Asia. The survey polled more than 2,700 electronics industry professionals to get their take on five product categories: semiconductors, connectors/interconnects, passives, electromechanical devices and power. In addition, it looks at how today’s market prefers to consume information and research products via part search, online, and social media.
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