Mobile devices are becoming more complex, while the schedule and budget for product development are shrinking. Consumers expect more features and greater sophistication in mobile products, including longer battery lifetimes, low product costs and, above all, novelty. For system architects and designers, the key to meeting these design challenges is building new products from a common platform that is flexible enough for customization and enhancement. The customer specific standard product (CSSP) approach that QuickLogic has pioneered provides such platforms.

This paper explains how CSSP provides an optimal level of packaging flexibility and design flexibility for today’s mobile device designs, helping designers to produce creative, high-performing, low-cost mobile products and get them to market quickly.