The IPlay3 solution is a fully integrated suite of innovative technologies from NetCentrex, Envivio, and Highdeal, for delivering flexible and cost-effective voice, video, and Internet services. The solution enables service providers to leverage their deployed residential broadband infrastructure by delivering IP-based voice and video services, as well as high-speed Internet services. This broadband solution is powered by Intel Xeon processor family-based servers, which provide the computing horsepower to handle “triple play” digital communications technologies. The use of this technology allows the solution to quickly and affordably scale as needed to meet deployment requirements. Intel processor-based servers are available in rackmount or bladed configurations—including those based on the Advanced Telecommunications Computing Architecture (ATCA) standard.