As we all know, there is relentless pressure on marketing time and resource in today’s recessionary economy. You are facing smaller budgets, smaller staffs and less time—yet there has never been a greater emphasis on successfully executing a select number of product launches. While recessionary financial pressures are enormous in most organizations, the same pressures on the competition’s marketing resources provide a golden opportunity to increase your market share. This white paper offers 10 essential tips for electronics marketing success in a recessionary economy.