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On-Demand Webinar
Consumer Electronic Product Differentiation Through ASSP Customization via PLDs
Overview
Success in consumer electronics depends on the rapid introduction of innovative, feature-rich, competitively differentiated products. Off-the-shelf chipsets (ASSPs) are an excellent choice for achieving high feature integration. Programmable logic can then be used to provide a fast, low-risk, inexpensive path to the customization necessary for market success.

At this seminar, you'll learn:

  • Why the use of programmable logic makes business sense in high volume, consumer electronic products
  • The functions programmable logic is being used for in consumer electronics products
  • Why programmable logic is a better choice than creating an ASIC
  • An introduction to Altera's MAX II CPLD product line
  • What advantages MAX II CPLDs provide for consumer electronic product designers
  • How MAX II CPLDs function in low-power applications

Who Should Attend:

  • Designers using programmable logic, microcontrollers, small ASIC/ASSP and discrete logic devices
  • Consumer electronic product system architects
  • Engineering and technical managers
  • Consumer electronic product designers

Drawing
All participants who attend the net seminar between January 11, 2007 and January 25, 2007 and complete the post-presentation survey will be entered in the drawing for a chance to win a Toshiba 30-GB Gigabeat Portable Media Player (US $350 value), built with Altera devices.
Official Rules

Presenter

Denny L. Steele
Sr. Marketing Manager, Low Cost Products
Denny Steele joined Altera in May 2006 as a Senior Marketing Manager. Steele has over twenty years of industry experience, specializing in the use of programmable logic in high volume, low power, consumer electronic products. Before joining Altera he held applications engineering and marketing positions at Philips Semiconductors and Xilinx Inc.


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Email: webinar@techonline.com

Altera Corporation is the world's pioneer of system-on-a-programmable-chip (SOPC) solutions. With annual revenues in CY 2005 of $1.12 billion, Altera combines the reprogrammable logic technology originally invented in 1983 with software tools, intellectual property (IP), and design services to provide high-value programmable solutions to approximately 14,000 customers worldwide. Altera is headquartered in San Jose, California, and employs approximately 2,300 people in 14 countries.

 
Original Broadcast Date
Jan 11, 2007
Status
Available On-Demand
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