Today's Electronics industry leaders know that the effective management and exploitation of innovation is the key to business success. Power.org and its membership will provide a strategic context for collaborative innovation across enterprises and development communities, in response to the constantly changing needs of the technology environment.

Power.org will enable managed innovation by allowing the right balance to be achieved between development efficiency and innovation around Power Architecture technology. The combination of the flexibility and scalability of Power Architecture technology and the broad-based community collaboration model of Power.org will facilitate innovation within and between individual businesses and product lines.