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Interactive Digital Signage Inject New Energy into Retail

Authored on: Apr 6, 2010

Technical Paper / Application Note

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What is the most attractive way to stop customers in their tracks? Is it a dazzling sign, glamorous decorations or an elaborate display? Or is it something more attractive and fancier, empowering customers to access product information and promotions with the touch of a finger? This summer, Nike, the leading sporting goods superstore, and TK3C, a powerful retailer in electronics, have both chosen an interactive digital signage station (DSS) from Advantech's Intelligent Services division (AiS) as their ace marketing strategies. The success and experience of these retailers is sure to lead to breakthrough applications for digital signage in the market. With AiS DSS (Intel Intel Core2Duo) , retailers can expect to reach their customers in new and more innovative ways.

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